Facebook is testing a “Professional Mode” gathering content creators on income

Facebook is testing more ways for content creators to monetize its platform, through “Professional Mode” with features that allow them to take advantage of it for profit.

Content creators who are eligible to monetize through the new mode will be able to take advantage of the benefits to generate revenue through their accounts without having to create separate pages that allow them to promote their content.

New features will include a rewards mechanism through the Stars program for monetization based on creator activity, as well as the ability for content creators to generate income of up to $35,000 per month through the rewards program based on the number of views on their Reels clips – this program was available to those who They have separate pages, but it will now be available to content creators without having to create those pages.

The company plans to motivate users to create slightly longer videos, as it aims to increase the time available for creating this type of clips on Facebook to more than 60 seconds, which allows content creators to create clips in a better way.

Facebook's "Professional Mode" will provide information and analytics similar to that available on Pages, allowing content creators to see how much their clips are viewed, interact with and reach audiences.

These steps come after the company announced that it had placed $1 billion to invest in the content industry and motivate influencers and content creators to increase their engagement and production by supporting them financially.